Buy Barcodes for Beer

By The Barcode Guru

The last several years have seen an explosion in the growth of the beer industry.  New breweries are popping up almost daily along with countless new beer-related products.   At, we have long specialized in assisting young breweries launch their new beverages and to date have helped nearly 200 breweries with their barcodes.

So, to answer the most basic question we receive about buying barcodes for beer is exactly what type of barcode is needed on the bottle?  The answer is very simple: the UPC barcode.

In fact, all retail products use the UPC barcode, whether they be related to food, apparel, games, pharmaceutical, military, or even alcohol related like beer, wine, and liquor.  There are actually only two types of products that do not use the UPC Barcode and those are books and magazines.  However, if it is not a book or a magazine you are selling then you will be required to have a UPC barcode on your product.

The second most common question we receive regarding purchasing barcodes for beer is how many UPC barcodes are needed?  This question is best answered with a simple example:

Say you have one flavor of beer and you are selling it four ways: as a single 12-ounce bottle, a 6-pack, a 12-pack, and a case.  In this instance you will require 4 barcodes.  You would put a barcode on the single bottle.  You would also put a different barcode on the 6-pack, 12-pack, and the case.  Now, imagine you expanded your offering with a new flavor of beer and also sold it as a single 12-ounce bottle, a 6-pack, a 12-pack, and a case.  In this instance, you would now need a total of 8 barcodes to cover your entire line.


The reason you would need multiple UPC barcodes is because UPC barcodes are used primarily for inventory tracking.  If, for example, the 12-pack is selling faster than the individual 12-ounce bottle, the UPC barcode tells the store which product they need to re-order without them having to do a manual shelf count.


Hopefully, this article has answered the most basic questions you may have about buying barcodes for beer.  At, we are always available to answer any questions you may have either by email ([email protected]) or by simply giving us a call at (888) 446-2633 / (310) 927-1644.

Happy Brewing!

Below are just a handful of the Breweries that use for their UPC barcode needs:

Shoe Tree Brewing

London Brewing

Gravity Brewing

Grady's Cold Brew

Glacier Brewing Company

3 Nations Brewing

Palisades Brewing

Beltway Brewing

Cocoa Beach Brewing Company

Terra Distributing

Mt. Shasta Brewing Co.

Chakra Brewery

Voodoo Brewing Co.

White Lion Brewing Company

Urban Legend Brewing Company

Snowbank Brewing

Lone Pine Brewing Company

Torn Label Brewing Company

D9 Brewing Company

Recess Brewing

Foolproof Brewing Company

Aspen Brewing Company

Tilted Mash Brewing

Chatham Brewing

Fore River Brewing Company

Winterlong Brewing Co.

Due South Brewing Co.

Flying Dreams Brewing Co.

Dead Armadillo Craft Brewing

DuVIg Brewing Company

Mama's Cold Brew

Basqueland Brewing Co.

Screech Owl Brewing

Recess Brewing LLC

Armada Brewing

Ex Novo Brewing Company

The Brew House

Triangle Brewing Company

Beacon Brewing

Tired Hands Brewing Company

Knee Deep Brewing Company

Wiley Roots Brewing Company

Old Colony Brewing

Burley Oak Brewing Company

Snowbank Brewing

Bearwaters brewing co.

friends and allies beer

Gemini Beer Company

The Beer Channel

Steve’s Beer

Three Creeks Brewing

DA Brewery

Buy your barcodes with ALL necessary documents required by Amazon and other marketplaces.

We literally wrote the Book on Barcodes! Contains essential information about UPC barcodes and how to succeed on Amazon.

– Erik Quisling

Erik Quisling is the Founder and CEO of Started in 1999, has been featured in both The Wall Street Journal and The Washington Post and has helped more than 100,000 businesses bring their products to market with barcodes.
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